In an era dominated by fleeting trends, one California-based accessories company is building its legacy on a different principle: creating pieces meant to be worn for decades, not just a single season. For the brand, the mission has always been about timeless design, superior craftsmanship, and an unwavering attention to detail.
“We create luxury that’s meant to be lived in,” explains the head of design and marketing, who represents the second generation at the company’s helm. “It’s about effortless confidence and lasting style. Our customers aren’t chasing the next big thing; they value individuality, artistry, and knowing where and how their pieces are made.”
Founded in the early 1980s, the brand was built from the ground up by a designer with a passion for leatherwork. His unique vision for handcrafted accessories quickly found its place, with his partner soon joining to grow the business. Their daughter, who literally grew up surrounded by the tools and materials of the trade, now leads the creative direction, blending a deep respect for heritage with a contemporary perspective.
“Working alongside my parents and building on what they started is incredibly special,” she says. “We’ve evolved, especially in design and our digital presence, but the heart of the brand remains unchanged. Every piece is still made by hand in Los Angeles with the same integrity we began with.”
That commitment to local, ethical production and artisanal quality has not gone unnoticed. The brand has garnered a dedicated following that includes prominent figures in the entertainment and fashion worlds—a development that still brings a sense of proud astonishment to the founding family.
“It’s surreal and incredibly rewarding,” she admits, recalling the memorable moment of seeing one of their signature belts worn by a global music icon. “It was a full-circle experience for my father and me. It validates that our focus on quality over shortcuts truly resonates.”
Looking forward, the brand is poised for thoughtful growth. A successful expansion into handbags is just the beginning. The vision includes developing into a comprehensive leather goods house, exploring collaborations with artists and designers, and deepening the narrative around each collection to highlight the artistry involved.
“I want to show people the story and the craftsmanship behind every stitch,” she states. “We’re proud of making everything locally and ethically. That sense of care, I believe, is something people can feel when they wear our pieces.”
For this family-run business, success is measured not just in revenue, but in connection and longevity. “This brand has been my entire life,” she reflects. “Watching it grow and seeing new people discover it means everything. We’ve always been about quality, family, and staying true to ourselves. That is the foundation we will never change.”
